Alternatives · checked
AI visibility tool alternatives: Profound, Peec AI, Ahrefs Brand Radar and AthenaHQ
Profound dropped its self-serve plans between September and October 2026, and Peec AI charges for every model beyond three, so buyers compare alternatives. Peec AI and Otterly.AI are the cheapest self-serve trackers here, Ahrefs Brand Radar has the largest ready-made prompt index, and AthenaHQ covers the most engines per plan.
Which tool are you replacing?
Ahrefs Brand Radar alternatives
Index data from $199 a month, custom prompts from $50 a month, all AI models $699 a month, $0.02 per extra check[ahrefs.com]
Where it's still better: The largest pre-collected index: 514M+ prompts, so you see market-wide share of voice on day one without writing prompts.[ahrefs.com]
AthenaHQ alternatives
Free tier with 300 credits; Starter $295 a month for 3,600 credits; one credit is one AI response[athenahq.ai]
Where it's still better: The widest engine list at a small-team price: 11 engines, including Grok, DeepSeek, Meta AI and Mistral.[athenahq.ai]
Peec AI alternatives
Starter $95 a month (50 prompts, 3 models, unlimited seats); Pro $245; Advanced $495; Enterprise custom[peec.ai]
Where it's still better: Unlimited seats on every plan, and a $95 Starter plan for 50 prompts on 3 models.[peec.ai]
Profound alternatives
Free 7-day trial on 50 fixed prompts, then Enterprise at a custom price. The $99 Starter and $399 Growth plans listed on 14 September 2026 are gone.[tryprofound.com][web.archive.org]
Where it's still better: Prompt Volumes estimates real prompt demand from licensed, double-opt-in consumer panels. Peec AI's prompt volume, by contrast, is a relative 1 to 5 score.[tryprofound.com][peec.ai]
Every tool we checked, side by side
"Not in the pages we checked" means our sources don't mention it. The feature may still exist.
Profound
- Price
- Free 7-day trial on 50 fixed prompts, then Enterprise at a custom price. The $99 Starter and $399 Growth plans listed on 14 September 2026 are gone.[tryprofound.com][web.archive.org]
- AI engines
- Up to 9 on Enterprise; the trial covers ChatGPT, Gemini and Google AI Overviews[tryprofound.com]
- API and MCP
- REST API and MCP server, Enterprise only[tryprofound.com]
- Best for
- Enterprise brand teams that want panel-based prompt volumes, log-based AI crawler analytics and content agents under one contract[tryprofound.com]
Peec AI
- Price
- Starter $95 a month (50 prompts, 3 models, unlimited seats); Pro $245; Advanced $495; Enterprise custom[peec.ai]
- AI engines
- Pick 3 models on self-serve plans, each extra one a paid add-on; up to 13 on Enterprise[peec.ai]
- API and MCP
- MCP server with 106 tools, 50 of them writes; the pricing page lists the REST API under Enterprise[docs.peec.ai][peec.ai]
- Best for
- Marketing teams and agencies that want prompt tracking plus ranked Actions at a self-serve price[peec.ai]
Ahrefs Brand Radar
- Price
- Index data from $199 a month, custom prompts from $50 a month, all AI models $699 a month, $0.02 per extra check[ahrefs.com]
- AI engines
- Google AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini and Copilot[ahrefs.com]
- API and MCP
- The Brand Radar page lists no Brand Radar API or MCP; Ahrefs sells a separate SEO MCP[ahrefs.com]
- Best for
- Teams that want market-wide share of voice from a pre-collected index of 514M+ prompts, with no prompt setup[ahrefs.com]
AthenaHQ
- Price
- Free tier with 300 credits; Starter $295 a month for 3,600 credits; one credit is one AI response[athenahq.ai]
- AI engines
- 11, including Grok, DeepSeek, Meta AI and Mistral[athenahq.ai]
- API and MCP
- MCP server that can create, approve and publish content (docs checked 29 September 2026); the pricing page does not list it[docs.athenahq.ai][athenahq.ai]
- Best for
- Teams that publish new content through a CMS and want the widest engine list at a small-team price[athenahq.ai]
Otterly.AI
- Price
- Lite $29 a month (15 prompts), Standard $189 (100), Premium $489 (400)[otterly.ai]
- AI engines
- Gemini, Google AI Mode and Claude are paid add-ons[otterly.ai]
- API and MCP
- API and MCP from the Standard plan, 2,000 requests each[otterly.ai]
- Best for
- Small prompt sets on a budget: a $29 entry plan, with API and MCP access from the $189 plan[otterly.ai]
Scrunch
- Price
- Starter $250 a month billed annually ($300 monthly), 350 prompts; Growth $417 ($500), 700 prompts[scrunch.com]
- AI engines
- Not in the pages we checked
- API and MCP
- Data API on Enterprise only[scrunch.com]
- Best for
- Sites on Cloudflare, Akamai or Vercel that want AI bots served a lighter, script-free page at the CDN; Scrunch is now part of Sitecore[scrunch.com][sitecore.com]
Goodie
- Price
- Core $295 a month (110 prompts); Pro $999 (250 prompts)[higoodie.com]
- AI engines
- 5 on Core, 8 on Pro[higoodie.com]
- API and MCP
- MCP access is listed on the pricing page[higoodie.com]
- Best for
- Teams that want tracking, crawler analytics, checks of AI claims against their own facts, and writing agents in one bundle[higoodie.com]
Semrush AI Visibility Toolkit
- Price
- About $99 a month per domain; Enterprise AIO is quote-only[semrush.com]
- AI engines
- Not in the pages we checked
- API and MCP
- Not in the pages we checked
- Best for
- Teams already on Semrush that want AI visibility next to their SEO data[semrush.com]
Evertune
- Price
- Not in the pages we checked
- AI engines
- Not in the pages we checked
- API and MCP
- Not in the pages we checked
- Best for
- Large advertisers that need sampled brand numbers: each prompt runs 100 times, with margins of error published[evertune.ai]
Growth Radar
- Price
- Free $0 (1 site); Pro $49 a month; Agency $199 a month; 14-day free trial, no card
- AI engines
- Narrow: Perplexity, ChatGPT, Gemini and Claude, checked daily
- API and MCP
- MCP server with 41 tools; an agent can record a shipped change and read its verdict
- Best for
- Teams that ship SEO and GEO fixes as code on several sites and want each one graded win, loss or flat 28 days after merge
Where Growth Radar is weaker
- AI engine coverage is narrow: Perplexity, ChatGPT, Gemini and Claude, checked daily.
- No prompt-volume estimates, sentiment scores, shopping tracking or brand fact-checking.
- It doesn't write articles or publish to a CMS. Fixes arrive as code changes.
- Built and run by one person; AI reports need the Pro or Agency plan after the free trial.
Questions about these alternatives
What is the best alternative to Profound or Peec AI?
It depends on the job. For self-serve prompt tracking, Peec AI starts at $95 a month and Otterly.AI at $29. For a ready-made index, Ahrefs Brand Radar. For the most engines per plan, AthenaHQ. For grading whether a shipped change worked, Growth Radar, which covers far fewer AI engines.
Why are these pages more cautious than other alternatives lists?
Each claim about a vendor links to the vendor page or review it came from, and where two of a vendor's own pages disagree, both are shown. Where our evidence doesn't cover a cell, the table says so instead of guessing.
When were these alternatives checked?
Every claim on this page links to the vendor page it came from, checked October 28, 2026. Nothing comes from a trial account or a sales call. Where our evidence doesn't cover a cell, the table says so instead of guessing.
Sources
- Profound pricingtryprofound.com
- Profound pricing, archived 14 September 2026web.archive.org
- Profound Prompt Volumestryprofound.com
- Peec AI pricingpeec.ai
- Peec AI MCP toolsdocs.peec.ai
- Peec AI Actionspeec.ai
- Ahrefs Brand Radarahrefs.com
- AthenaHQ pricingathenahq.ai
- AthenaHQ MCP docsdocs.athenahq.ai
- Otterly.AI pricingotterly.ai
- Scrunch pricingscrunch.com
- Scrunch Agent Experience Platformscrunch.com
- Sitecore acquires Scrunchsitecore.com
- Goodie pricinghigoodie.com
- Semrush blog: AI visibility tools for agenciessemrush.com
- Evertune methodologyevertune.ai
